Who can resist a cold one these days? Beer quality and variety are getting better day after day, and there are more than three thousand brewers in the U.S. As there are so many flavors of beer out there to choose from, you are bound to find something you like. From light and bright hefeweizens, fruity lambic beers to champagne beers, you can get a nice buzz from these cold beverages after a hard day of work.
Just as there are plenty of beer varieties, there are also many different ways that you can enjoy the refreshing taste beer has to offer. Beer bottles, for example, can hold more than enough beer to quench your thirst. In addition, you will find that the colors of the glass are based on coloring that will protect the beer from degrading. From brown, blue, dark green and amber, these are some of the popular colors you will see on them. If you want to prevent sunlight from affecting your beer product, you should opt for a darker-colored glass.
While beer must remain delicious as they should be, its packaging (the beer bottle) should be eye-catching enough to allow your product to stand out on store shelves. For starters, you can start from creating custom food and drink labels like beer bottle labels that add a visual pop.
Make Sure that the Label’s Design Coincide with Your Brand’s Personality
A little brand personality can go a long way, and it should be reflected by choosing the right colors and illustrations for your beer bottle labels. If you are not sure where to start, you can always begin by deciding on the tone of the label’s design. Do you want it to be relaxed, snooty, elegant, serious or humorous? Whatever tone you go for, you should choose one that can reflect what your brand is as well as who you want to be. Next, if you plan to include a short copy on your label, you should make sure that it comes across as genuine and friendly as well as visually communicating in an un-cluttered and polished manner.
Go For a Busy Beer Bottle Label Design
As mentioned, there are many beers on the market in today’s market and it can be really hard to stand out on the shelf with a mediocre design. Sometimes you need to forget the saying – less is more – and got for a busy-looking design. After finalizing the icons and beer logos you wish to use, you can start placing more contents in a grid layout. For example, you can insert other information such as the beer’s origins, a phrase saying that the beer was born in your local area and what year or other interesting facts about the beer product in a comic format. This will make your consumers want to pick your beer product off the shelf and “study” what’s going on with this interesting-looking-beer.
Let the Shape of Your Beer Bottle Labels Do the Talking
Try something bold and create your labels in the shape of a skull for extra coolness! The label can be something like a punk-style skull with its eyes cut out. In that cut-out area, you can use a temperature-responsive, thermochromic ink to create a special effect. If you do that, the area will glow green when the bottle is cold!
