create food labels
09 Feb
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If you are in the food manufacturing business, you will find that the competition has really gone up with new products being launched almost every fortnight. This has led to low quality cheap food products being introduced in the market which affects business everywhere. The good news is that the FDA has sensitized the general public against purchasing food products without FDA labels.

Consumers themselves have become savvier on what they spend their money on and are keen to purchase high quality food products. If you are looking to create food labels that are clear and concise that customers can trust, here are a few tips to help you get started.

FDA Labels and Food Regulations

Before you start designing your food label, ensure that you visit the FDA’s website to understand the labels and food regulations. It is very tempting to label your food product as all-natural so as to get consumers attention but if there is any sort of processing involved in your food products then that would be termed as misleading. Food products without any synthetic additives, flavors and artificial color can be labeled as all-natural.

Be Honest about Serving Sizes

Most food products give serving sizes according to unrealistic portions which means that consumers end up consuming more than what is indicated. For example, if a consumer is looking for a food product with low sugar content they would find that the FDA label indicates low sugar at first glance. What they don’t understand is that the sugar content is measured from unrealistic portion and since the consumer will end up eating a larger serving, they end up consuming more sugar than intended. You can try to be as honest about your serving sizes and consumers will appreciate your product more for the transparency.

Don’t Overuse the Words Natural, Organic, or Cage Free

People are becoming more conscious about what they eat and they are turning to natural products to stay healthy. For this reason, most food products have been labeled with the words organic, natural and grass-fed. These words have recently been overused and instead they have created an opposite effect on shoppers.

Shoppers now know how to verify if a food product is genuinely natural and if you use these words carelessly and incorrectly, you may end up ruining your brand’s reputation. Try and stay true to your products nature.

Look for Clear and Concise FDA Labels

If you are a new business owner and you are not sure how to design or create food labels, then you need to find a reputable label printing company. At Cut Sheet Labels, we will help you come up with nutrition and food labels that are FDA approved. We have amassed years of experience working with our clients to ensure that they come up with custom food labels that not only sell their products but, also ensure the safety of their consumers. For more information about food labels, contact our customer care rep today!